The film was shot during the plane’s first ever flight with paying passengers, and shows British Airways’ latest economy and premium products (which it calls World Traveller, and World Traveller Plus).
British Airways’ economy product is fantastic – a choice of cabins to choose from in the plane (with a very small quiet one upstairs at the back, and seats with extra seat storage available) along with decent in-flight entertainment, power & USB sockets, free food and drink (including proper alcohol) and amenity kits. Most other airlines fall far short of this standard in economy, and very, very few beat BA.
British Airways’ A380 premium economy is a step up, with extra legroom and slightly better food. Unfortunately, it’s not as good as many of their competitors – most of the food is the same as BA’s economy, and there’s no dedicated check-in counters or priority boarding offered.